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URBAN AGRICULTURE
DIRECTOR
Johan Kruger
ADMINISTRATION ASSISTANT:
Lungiswa Maguga
Tel: +27 (0) 41 503 7504
Fax: +27 (0) 41 503 7520
Cell: +27 (0) 82 520 5177
Email: lmaguga@mandelametro.gov.za
Urban Agriculture
The Urban Agriculture sub-directorate aims to provide infrastructure for commercial and emerging agricultural activities to take place. The sub-directorate’s role also involves soliciting training and development for capacity building amongst emerging farmers. In addition, it assists stakeholders in the commercial agriculture and research in the development of products, diversification and value addition through processing.
Definition
Urban Agriculture is an active economic sector which seeks to create enabling and ideal environment in which emerging farmers and farming communities at large can optimally participate in the entire mainstream of economic activities of the region.
Urban Agriculture is distinguished from rural and any other form by being strongly integrated and acknowledged within the local economic environment – not as a social activity for subsistence purpose.
Vision
To enable the farming community to participate in the Local Economic Development, by providing it with urban agricultural related services.
Mission
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To fight against hunger
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To create capacity for self sufficiency
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To create enabling environment for communities to operate
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To create jobs
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To produce an excess of produce, which by selling assist with poverty alleviation
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To enhance food security
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To be sustainable
Strategic Objectives
- Improved household food security (poverty alleviation)
- ustainable job creation
- Significant contribution to Local Economic Development
- Optimal utilization of resources (land, water, etc)
The role of this sector in the Nelson Mandela Metro is defined as follows:
- To provide competitive facility and diverse infrastructure for agriculture commercial business to take place.
- To coordinate the allocation of resources and fundamental support for emerging farmers to grow in business.
- To solicit training and development for capacity building aimed at the emerging farmers as an outreach program
- To assist in the development of the product and promote diversification including value addition through processing.
- To coordinate and render extension services to the farming community.
- The established strategic partnerships with other government and private sector for better improved governance (sector).
- To facilitate the development of urban agricultural policy in the NMBM.
- To promote and provide platform for establishment of the BEE businesses thereby creating job opportunities throughout the value chain.
Services
- Evaluation of the submitted business plans
- Project Budgeting and resource allocation for existing and upcoming project
- Preparation of documents for tender purpose - throughout the set processes
- Development of the production plans for small projects
- Assessment, monitoring and evaluation of existing and funded project
- Assist in the development offunding proposals
- Rendering existing and advisory services
- Evaluation of land for project implementation
- Provision of Bulf resources to emerging projects and farming community
- Coordinate the distribution of water services to projects
- Facilitation community workshop and working sessions
- Presiding over stakeholders meetings and sessions
Projects
- Crop production by means of community gardens, hydro-ponics and ploughing fields
- Animal production such as cattle, goats, chickens and pigs.
Fresh Produce Market
Purpose of Market
The purpose of the market is (a) to create a platform where supply and demand (sellers and buyers) meet, (b) where prices are determined and (c) to supply the inhabitants of the city (and surrounding areas) with an adequate and affordable range of good quality fresh produce.
Definition of a market
A market is a public, fixed place where people meet in the commercial activity of buying and selling during fixed times negotiating the value of a product thereby determining the price thereof.
Vision
Port Elizabeth Fresh Produce Market is a vibrant, unique, relevant, indispensable market, profitable to all participants, managed and operated in a coordinated way with price forming on free market principles.
Mission
To ensure that the Port Elizabeth Fresh Produce Market remains the most significant marketing channel
of a broad range of fresh produce in the Eastern Cape, enabling all role players to participate in need-satisfying, cost-effective and affordable services based on free market principles, thereby sustaining an improved quality of life
Services rendered
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